--- title: Marketing Overview description: Digital signage content, promotions, social media published: true date: 2026-04-12T00:00:00.000Z tags: pncfish, marketing editor: markdown dateCreated: 2026-04-12T00:00:00.000Z --- # Marketing Overview ## Digital Signage In-store TV price boards are the primary customer-facing marketing surface. See [Digital Signage Runbook](/PNC-Fish/IT/Digital-Signage-Runbook) for how to update content. ## Social Media *Document social media accounts, posting schedule, and content workflow here.* ## Promotions *Document any recurring promotions, seasonal sales, or loyalty programs here.* ## Photography Workflow *Document how livestock photos are taken and used for signage, social media, and Square catalog.*